Mike Janis Racing (MJR) announced May 30, it has entered into an agreement to promote the Valvoline Professional Series product line with major sponsorship for the team’s 2013 Camaro in the NHRA Pro Mod Series.
The Valvoline Professional Series/Mike Janis Superchargers Camaro will debut this weekend (May 30-June 2) at the 44th annual Toyota NHRA Summernationals at Old Bridge Township Raceway Park in Englishtown, New Jersey.
“We are very excited to partner with two-time Pro Modified drag racing world champion driver Mike Janis and the Mike Janis Racing team,” Pat Jones, territory business manager for Valvoline Distributor Sales, East Region, said.
“Their industry knowledge is impressive and their sales strategy fits perfectly with our Valvoline Professional Series products. This partnership will help us reach customers in a unique way and help increase awareness and market share of our automotive chemical products.”
Valvoline Professional Series products help installers perform value-added services through exceptional professional-grade products.
“As a Valvoline distributor, we see tremendous value and opportunity in the Valvoline Professional Series program that MJR has brought to market,” added Pete Deckman, president of Honeoye Falls, NY based Deckman Oil Company. “We are taking full advantage of its assets in our market and know it will be a great tool to help us grow our lubricant and performance chemicals business.”
“MJR is honored to have the opportunity to work with an iconic brand like Valvoline,” team owner and driver Mike Janis stated.
“We are looking forward to working with their sales team and distributor partners off the track and can’t wait to get to the track sporting the (Valvoline) red, white and blue.”
This story was originally published on May 31, 2013.