ProMedia Events announced Jan. 13, that Flowmaster, manufacturer of high-performance mufflers and exhaust systems located in Santa Rosa, Calif., has renewed its title sponsorship of the NMCA Muscle Car Nationals and the NMCA WEST Street Car Nationals series for the 2014 season.
As a sponsor, Flowmaster will attend most NMCA and NMCA WEST events across the United States as well as offer contingency payouts and more to successful racers in both series.
“The sponsorship of these grassroots motorsports events is right in line with our latest initiative which includes our agreement with NASCAR,” said David Turner, Vice President of Marketing at Driven Performance Brands, parent company of Flowmaster.
“Our motorsports program now includes several levels of racing, from the sportsman racers on the quarter mile to the high-level teams in circle track.”
The Flowmaster NMCA Muscle Car Nationals series includes six events in states with a strong contingent of automotive enthusiasts such as Florida, Georgia, Illinois, Indiana, Kentucky, and Ohio. The NMCA WEST series features five events on the West Coast in Bakersfield, Fontana, and Pomona, California as well as in Las Vegas, Nevada. Once again, Flowmaster will host a special Media vs. Manufacturer True Street race at both events in Fontana. For complete schedules and information on both series, please visit www.NMCAdigital.com.
“We’re thrilled to renew the relationship with the team at Flowmaster for our Fastest Street Car events,” said Steve Wolcott, President and CEO of ProMedia Events. “The relationship with all of the Driven Performance Brands – Flowmaster, B&M and Hurst – is a wonderful compliment to our family-friendly program that provides everything from heads-up drag racing to car shows to 300 mph jet cars.”
The Flowmaster/B&M/Hurst product display will be on the manufacturers midway at most NMCA and NMCA WEST events starting with the first Flowmaster NMCA Muscle Car Nationals event at Bradenton Motorsports Park in Bradenton, Florida on March 20-23, 2014.
This story was originally published on January 14, 2014. 
