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Speedmaster Signs Multi-Year Partnership With John Force Racing as Co-Primary Sponsor of Josh Hart’s Top Fuel Dragster

John Force Racing and Speedmaster have reached agreement on a multi-year partnership for the global leader in high-performance automotive parts and motorsports culture to serve as the co-primary sponsor, with Burnyzz Speed Shop, of the Top Fuel Dragster team driven by Josh Hart in the NHRA Mission Foods Drag Racing Series.

Hart and the Burnyzz Speed Shop/Speedmaster Top Fuel Dragster team will make their debut at the NHRA’s 75th anniversary season-opening AMALIE MOTOR OIL NHRA Gatornationals at Gainesville (Fla.) Raceway on March 5-8.

The partnership also includes associate sponsorship of all three of the 24-time championship organization’s Funny Car teams with drivers Jack Beckman, Alexis DeJoria and Jordan Vandergriff.

“Speedmaster has always admired what John Force Racing represents, an unmatched legacy built on performance, resilience, and winning at the highest level,” said Speedmaster CEO Jason Kencevski. “Becoming part of that legacy through a multi-year partnership is a proud moment for us. Having Josh Hart behind the wheel representing Speedmaster and Burnyzz is incredibly exciting. Josh is a driven, successful CEO, and there’s a strong alignment between his mindset and our vision. This partnership brings together legacy and the next generation, and we believe it helps set a powerful example for young entrepreneurs and leaders across the automotive industry.

“We hope this partnership becomes a North Star for younger leaders in our industry who want to build something meaningful, competitive, and lasting. It reflects why Speedmaster is one of the only aftermarket manufacturers holding a primary sponsorship role in the NHRA Top Fuel ranks.”

Founded in 1979 as Pete’s Performance, a small speed workshop in a modest garage where engines were built for friends and local racers, Speedmaster has grown to more than 500 dedicated employees on three continents who design, engineer and manufacture 25,000 parts and, in doing so, have created a lifestyle as much as a brand.

“I’ve chased sponsors for decades, and had people chase sponsors for me almost as long, but this is the first time I’ve had a driver put a sponsorship program together,” said 16-time NHRA Funny Car World Champion and team owner John Force of Hart’s efforts. “Josh had the relationship with Jason and Speedmaster and he made the deal so he deserves the credit. I’m just thrilled to be a part of it and have this partnership across all our race cars.”

This story was originally published on January 29, 2026. Drag Illustrated

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