Connect with us

Hi, what are you looking for?


PerTronix Performance Brands Now Part Of The Aeromotive Group

In a significant transformation after acquiring Aeromotive Inc. and Waterman Racing Components in 2020, PerTronix Performance Brands has rebranded and become The Aeromotive Group. This strategic move brings together nine top-notch automotive brands under one powerful umbrella, setting new benchmarks in automotive performance and innovation.

The Aeromotive Group represents the following key brandsAeromotive Fuel Systems, PerTronix Ignition Products, Taylor Cable, JBA Performance Exhaust, Doug’s Headers, Patriot Exhaust, Waterman Racing Components, Compu-Fire and Spyke.

As a part of this exciting rebranding, The Aeromotive Group will be launching new products at the 2023 SEMA Show and PRI Show and beyond. The company’s plans are geared towards strengthening its commitment to innovation and delivering exceptional value to its customers.

Laurent Potdevin, CEO of The Aeromotive Group, highlighted the future direction, stating, “We’re putting a sharp focus on product innovation, branding, and partnerships for the remainder of 2023 and moving forward. All our effort is being directed to delivering what our customers want and have come to expect from our trusted brands.”

This consolidation aims to streamline operations and offer a comprehensive range of automotive solutions that resonate with quality and performance. The Aeromotive Group is ready to lead the automotive industry with its robust product line, cutting-edge technology, and commitment to customer satisfaction.

With its renewed focus and strategic alignment, The Aeromotive Group is set to revolutionize the automotive industry, offering unparalleled products and services to its global clientele.

For more details on the products and the newly-formed group, please visit and

This story was originally published on August 9, 2023. Drag Illustrated

You May Also Like


The star-studded STREET OUTLAWS: No Prep Kings series is set to return for its 6th season in the summer of 2023. Fans can expect to...


Street Outlaws: No Prep Kings star and renowned engine builder Pat Musi joined the recent episode of The Wes Buck Show and provided an update...


Street Outlaws: No Prep Kings star Lizzy Musi announced today that she has been diagnosed with stage four breast cancer via her Youtube channel....


Tony Christian, one of the pioneering drivers of the Pro Street movement, passed away Thursday, June 9. Christian was infamous for his battles with...

Since 2005, DI has informed, inspired and educated drag racers from every walk of the racing life - weekend warrior and street/strip enthusiasts to pro-level doorslammer and Top Fuel racers. From award-winning writing and photography to binge-worthy videos to electric live events, DI meets hundreds of thousands of racers where they live, creating the moments that create conversations.