Connect with us

Hi, what are you looking for?


Dodge Power Brokers NHRA U.S. Nationals Draws Huge Audience on Fox Labor Day Weekend

The NHRA Camping World Drag Racing Series drew an impressive audience for the world’s biggest drag race, as nearly 2.1 million viewers tuned into original airings for last weekend’s 69th annual Dodge Power Brokers NHRA U.S. Nationals at Lucas Oil Indianapolis Raceway Park.

It’s the most viewers for original broadcasts of The Big Go on the FOX networks since 2017, part of a monumental event in Indy that included the richest drag race in history with a combined payout of more than $2 million, a huge audience on social media, capacity crowds, and more than 4,000 runs on the track from nearly 900 competitors.

The NHRA broadcasts on the FOX network drew strong viewership for both Sunday’s airing of the Pep Boys NHRA Funny Car All-Star Callout and Monday’s eliminations at the Dodge Power Brokers NHRA U.S. Nationals, where Antron Brown, Ron Capps, Matt Hartford and Matt Smith picked up victories on drag racing’s grandest stage.

“It was exciting to showcase our sport on such a high level with our expanded coverage on the FOX Broadcast Network during our biggest event of the season,” NHRA Vice President of Broadcast Steve Reintjes said. “It was a fantastic weekend as more than two million viewers tuned into our broadcasts, helping set the stage for our NFL adjacent broadcast on FOX to open the Countdown to the Championship.”

On social media, the NHRA enjoyed a strong week during The Big Go, attracting 3.5 million video views and more than 8.5 impressions across all social media platforms, including 1 million video views on YouTube and 3 million impressions on Facebook.

The Dodge Power Brokers NHRA U.S. Nationals also comes during a span of seven event weekends appearing on FOX since late June. The final race during this stretch comes next weekend to open the Countdown to the Championship playoffs, and another major audience is expected.

The 38th annual Pep Boys NHRA Nationals from Maple Grove Raceway will air adjacent to the FOX NFL broadcast on Sunday, Sept. 17, with the action airing on FOX from either 2-4 p.m. ET or 4:30-6:30 p.m. ET. Last year, the NHRA drew its largest-ever television audience with that exciting opportunity, with more than 1.6 million viewers tuning into eliminations from Maple Grove Raceway.

Television coverage of the Pep Boys NHRA Nationals also includes qualifying action on FS1 at 10:30 p.m. ET on Friday, Sept. 15 and 12:30 p.m. on Sunday, Sept. 17. For more information on NHRA, please visit

This story was originally published on September 8, 2023. Drag Illustrated

Advertisement. Scroll to continue reading.

You May Also Like


The star-studded STREET OUTLAWS: No Prep Kings series is set to return for its 6th season in the summer of 2023. Fans can expect to...


Street Outlaws: No Prep Kings star and renowned engine builder Pat Musi joined the recent episode of The Wes Buck Show and provided an update...


Street Outlaws: No Prep Kings star Lizzy Musi announced today that she has been diagnosed with stage four breast cancer via her Youtube channel....


Ryan Fellows, who starred in “Street Outlaws: Fastest in America,” died in a tragic crash while filming for the show in Las Vegas on...

Since 2005, DI has informed, inspired and educated drag racers from every walk of the racing life - weekend warrior and street/strip enthusiasts to pro-level doorslammer and Top Fuel racers. From award-winning writing and photography to binge-worthy videos to electric live events, DI meets hundreds of thousands of racers where they live, creating the moments that create conversations.